Effective, safe and responsible ingredients
Our heritage is in nature - we respect it and draw inspiration from it. In product development, this means using ingredients of natural origin whenever possible, but only if they are effective, safe and responsibly sourced.
Natural formulas
We develop formulas with various levels of natural quality, with many products being 90 per cent natural or more.
Respect for biodiversity
We respect biodiversity and aim to use paper and cardboard packaging that is 100 per cent made from FSC®-certified or recycled materials.
Transparent sourcing of ingredients
We ensure transparency in the supply of ingredients, analysing the origin, naturalness and biodegradability of each one and including only those that meet our strict standards.
Commitment to responsible formulas
Our philosophy guides us towards creating biodegradable cleaning products, vegan-certified options and formulas rich in ingredients of natural origin, such as the renewed Royal Jelly, now 99.9 per cent of natural origin.
Sustainable packaging
We also promote sustainability in our packaging by increasing recycled content, using less material, creating recyclable solutions and developing refill options.
Conscious formulae, manufacturing and distribution
We supply 100% renewable electricity to all our production sites and offices. We have reduced our greenhouse gas emissions by 76 per cent (between 2010-2020).
Proactive environmental management
We actively manage controversial ingredients, choosing to remove, reduce or correct them if they present environmental, ethical or safety concerns, ensuring that our formulas are in line with our values.
Important partnerships
We partner with leading organisations with similar values to fight for positive change: FSC®, RSPO™, RMI, FOS®, The Vegan Society™.
We take responsibility for our actions
Oriflame has been named a Climate Leader in Europe. We communicate our risks and commitments related to the environment on an annual basis, including our Sustainability Report.
Sustainability Report
To find out more about all aspects of our sustainability initiatives, download the sustainability report.