The beauty of your well-being
We are a wellness and beauty community driven by people with an entrepreneurial spirit - a support group ready to enhance your journey with the beauty of your wellness. Together, we'll help you chart your unique path to wellness - so you can enjoy the journey.
Reach your happy place
We believe that true wellbeing is different for each person - and let's be honest, it often means different things at different times. Sometimes we need a cosy night in, watching our favourite TV series with a nourishing mask, while on other days we want to be surrounded by friends and be active.
It's really about feeling confident to live life your way, without judgement or expectations. That's your unique path to well-being. Wherever you are on your wellness journey, we're here to help. Together, we'll help you find your happy place.
OUR STORY
In 1967, two Swedish entrepreneurs, Jonas and Robert af Jochnick, together with their friend Bengt Hellsten, dreamed of creating a company that would offer high-quality wellness and beauty products inspired by nature, accessible to everyone. Today, we continue this dream - living with the excitement of changing lives every day and creating a better tomorrow.
READ THE FULL STORYPERFORMANCE, SAFETY AND RESPONSIBILITY
Complying with the strictest European safety standards, our product development philosophy puts performance and responsibility at the forefront - while our entrepreneurial spirit and progressive nature drive innovation.
DISCOVER OUR PRODUCT PHILOSOPHY
Join our beauty community
At Oriflame, your passion for beauty can become a journey that's uniquely yours. As an independent Brand Partner, you're not just recommending products; you're building a parallel business that fits seamlessly into your daily life. We provide the essential tools and support you need to turn your aspirations into tangible reality - on your terms and at your own pace. Discover your potential and join us in our global community of forward-thinking beauty enthusiasts!